Feel Good Drinks

This project brief was to create new bottle packaging for Feel Good Drinks.

I decided to focus both on the intelectial benefits that a healthy diet can promote aswell as some less obvious physical benefits.

I created an Isaac Newton character to promote the benefits of the deifferent fruits in the drinks.

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Pritt Stick Square

This project was born out of a fustration with pritt stick. I have always wondered why there isn’t a square pritt stick.

I decided to look at how a square Pritt Stick could be branded and packaged.

My idea circles around the tag line, “don’t be so square”. I designed an outer box that has the apearance of a boring shirt or top and made it so when opening the box it resembled a super hero ripping thier shirt off to reveal their more exciting alter ego.

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